QR Codes Dos and Donts

English: Version 4 QR code exampleImage via Wikipediahttp://socialstrand.com/2012/01/23/qr-code-savvy-dos-and-donts/#utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+socialstrandmedia%2Fblog+%28SocialStrandMediaBlog%29

Do you have a love/hate relationship with QR codes like I do? I couldn’t figure out why I felt that way until I read a recent article from Entrepreneur Magazine about Ann Handley’s unfulfilled experience with a QR code on a pizza box. It made me realize that I don’t like them when people use them incorrectly; yet, I love them when they are used creatively and correctly.
Also, did you know 20M Americans scanned a QR code from Aug-Oct 2011? Of those, 59.4% scanned them while at home, according to comScore. And in another report from comScore, more than 1 in 3 have a household income $100K or higher.

Enhanced by Zemanta